Jason Flores is vice president of marketing at Ultimate Italy Tours, which specializes in small-group guided tours to Italy. He provides world-class marketing strategies and programs that dramatically increase sales both with and through Ultimate Italy Tours’ partners. To do this he conducts customer research to gain critical insights for developing the best marketing strategies and plans, then flawlessly implementing those plans to exceed goals. This ability is demonstrated by the Costco-American Express partnership he developed, which ultimately changed the way AMEX did business.
Jason joined Ultimate Italy Tours in 2015. Previously, he was vice president marketing at ProLango Consulting from 2010-2015. From 2008-2010, he was marketing director at Honeywell, leading the marketing team for two brands of Honeywell’s Building Controls Division. As marketing director at American Express from 2000-2007, he developed marketing for AMEX Northwest Region that included creating whole new marketing systems, forming major alliances and helping hundreds of advisers build their practices.
Jason earned a MBA in marketing from Washington State University in 1997. He also completed his undergraduate work at WSU, receiving a B.S. in Mechanical Engineering in 1995.
“After doing a pro bono marketing/branding project with AtWork! in 2010, I fell in love with the company and their mission. I saw how the organization helped their clients find and succeed at jobs in the community while changing the organizations where they work, so I joined the board in 2011.”